Stories about Research

Silly cartoonish images

The Pros and Cons of Humanizing a Brand

Marketers have for decades worked on brand anthropomorphism in an effort to build a stronger connection with consumers. Marina Puzakova’s work explores what happens when they succeed.

Record

Bill Warfield Celebrates the Music of Mentor Lew Soloff

Trumpeter Bill Warfield says his life changed forever when he heard a Lew Soloff solo. On his new album, he pays tribute to his late mentor—a man he says made his life in music possible.

Illustration of nose bleed

Unraveling vWF: A Better Understanding of the von Willebrand Factor's A2 Domain

A team of Lehigh researchers works to characterize blood's mysterious protein.

NASA astrophysics research

Golden Ticket for NASA Research

Oliwia Krupinska ’20 finds no set requirements to obtain postdoctoral astrophysics fellowships funded by NASA

Lehigh University Alumni Memorial Building

Lehigh to Invest $20 Million in Research and Faculty Hiring

Faculty and staff gathered at a town hall to learn about Research Futures, a plan to invest significantly in research throughout the university.

Student with head resting on desk

George DuPaul: 1 in 3 Students with ADHD Receive No School Interventions

Largest national study of youth with ADHD reveals gaps between student needs and school services, particularly in secondary school and for non-English speakers and lower-income families.

stock graph over coins

Andrew Ward: CEOs Make Money from Bad Company News

New research finds that despite regulations, CEOs control information release and may do so for their own financial gain.


Laser-fabricated crystals in glass are ferroelectric, could power next-generation communication systems

For the first time, a team of researchers from Lehigh University, Oak Ridge National Laboratory, Lebanon Valley College and Corning Inc. has demonstrated that laser-generated crystals confined in glass retain controllable ferroelectric properties, key to creating faster, more efficient optical communication systems.

Board of directors illustration

Study: Board Independence Protects Firms from Corporate Misconduct

Corinne Post and Andrew Ward among co-authors of 'Board Independence and Corporate Misconduct: A Cross-National Meta-Analysis.'